Xiaomi Mi 8 series hits 1 million sales in just 18 days

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  • Xiaomi has sold one million Mi 8 phones in less than a month.
  • The iPhone X-style series hit the milestone in just 18 days with combined sales of the Mi 8, Mi 8 Explorer Editon, and Mi 8 SE.
  • Comparisons have immediately been drawn with the recent success of the OnePlus 6 which sold one million units in 22 days.

Xiaomi is in a celebratory mood after announcing that it has sold over one million Mi 8 smartphones in less than a month. The Beijing-based firm’s global spokesperson Donovan Sung confirmed the impressive achievement on Twitter (via Gadgets360), noting that the Mi 8 series hit the milestone after just 18 days on the market.

The Mi 8 debuted in China on June 5 and immediately drew a fair bit of attention due to a number of marked similarities to another popular phone made by a certain company from Cupertino, California. Despite (or perhaps because of) the iPhone X-inspired design, however, it appears that the Mi 8 has been a hit with consumers in Xiaomi’s home market.

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The Mi 8 series consists of the regular Mi 8 flagship, a special, more expensive Explorer Edition with an in-display fingerprint sensor, a transparent design, and 3D face recognition technology, and finally a cheaper variant with a mid-range Snapdragon 710 SoC, the Mi 8 SE.

The one million sales figure accounts for sales of all three models which start from 1,799 yuan ($281) for the Mi 8 SE, all the way up to 3,699 yuan ($577) for the Explorer Edition.

Comparisons have immediately been drawn with the similar success of the OnePlus 6 — another breakout flagship killer from a fellow Chinese OEM that hit the one million mark after 22 days. It’s worth noting, though, that the OnePlus 6 is available internationally, while the Mi 8 series has yet to launch outside of China.

What do you make of the Mi 8’s success? Let us know your thoughts in the comments.

via Android Authority

June 26, 2018 at 03:20AM