Sonos is teaming up with Danish designer brand HAY to create Sonos One speakers in five special edition colors. The new colors include red, pink, gray, yellow, and green. Sonos doesn’t do color. Not usually. The regular Sonos One speakers only come in Black and White. Other devices like the Sonos Beam have very simple color choices, too.
These speakers will be available for pre-order soon but only through the Sonos site. You’ll also be able to find them at the Sonos brick & mortar stores in New York and Berlin or the HAY House in Copenhagen, if you happen to be in the neighborhood. They will be out officially on Nov. 5. Prices for the speakers start at $229, which is $30 more than the regular Sonos One.
Sonos first announced this partnership back in April and has been working on getting the palette just right ever since. Even with the new colors, Sonos wants the speakers to feel like a part of your house and your decoration, not apart from it. Mette Hay, the co-founder of the design studio, said “We wanted to create colors that were for everyone… Each color needs to harmonize with a particular space.”
The Sonos One is a speaker that can stand on its own, pair with a second Sonos One for stereo sound, or serve as part of a wireless multi-room setup using the entire Sonos lineup. It has Amazon Alexa functionality built right in as well, so you can control your music with your voice and don’t need anything extra like the Echo Dot to do it.
Sonos is working on some other partnerships as well, including a Beastie Boys Play:5 limited edition speaker releasing soon.
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October 30, 2018 at 06:08AM